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Smile WhiteFacebook & Instagram Ad Strategy

AI-powered analysis of Smile White's advertising strategy across 8 live ads on Meta.

Last analysed 23 Jun 2026

100%Video
Video
Image
8Ads Analysed
VideoTop Format
100%Video Share

Creative Mix

Ad Format Distribution

Jun 23, 2026 – Jun 23, 2026
Image & Carousel
0%
Video
100%

Smile White is one of the brands in our State of DTC Ad Creative study - see how video, image and ad longevity are trending across thousands of live ads.

Top Performers

Smile White's Longest-Running Ads

Longevity Leaderboard

Proven Winners by Run Time

5 ads
1
Smile Without Holding BackVideo
1d
2
AdVideo
1d
3
Smile Without Holding BackVideo
1d
4
Smile Without Holding BackVideo
1d
5
Smile Without Holding BackVideo
1d

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Deep Dive

Smile White Advertising Strategy

Smile White is running 8 ads across Meta's ad network. Their creative mix is 100% video and 0% static/carousel.

Summary

Key Takeaways for Marketers

1

Smile White leans heavily into video (100% of ads), suggesting strong video production capability and a focus on storytelling.

2

With 8 live ads, Smile White is actively testing creative at scale. Monitor their new launches monthly for emerging patterns.

FAQs

Smile White ads - frequently asked

How many ads does Smile White run?

We analysed 8 Smile White ads live on Meta (Facebook and Instagram) during the sample window. Brands rotate creative constantly, so the live count shifts - but this set is large enough to read their strategy with confidence.

Does Smile White use more video or image ads?

Smile White's ad mix is roughly 100% video and 0% image, so their budget leans toward video (100%). That split is a useful prior when planning your own format mix against them.

What hooks does Smile White use in their ads?

Smile White's most common opener is the "Unknown" hook style. The hook analysis on this page breaks down every recurring hook and how often it appears across their creative.

Where can I see Smile White's Facebook and Instagram ads?

You can view Smile White's live ads in Meta's Ad Library, but it won't tell you which are working. This free breakdown layers AI analysis on top - format mix, hooks, messaging and longevity - so you see the strategy, not just the ads.

Go Deeper

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