Beauty PieFacebook & Instagram Ad Strategy
AI-powered analysis of Beauty Pie's advertising strategy across 74 live ads on Meta.
Last analysed 23 Jun 2026
Creative Mix
Ad Format Distribution
Beauty Pie is one of the brands in our State of DTC Ad Creative study - see how video, image and ad longevity are trending across thousands of live ads.
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Beauty Pie's Longest-Running Ads
Longevity Leaderboard
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Beauty Pie Advertising Strategy
Beauty Pie is running 74 ads across Meta's ad network. Their creative mix is 53% video and 47% static/carousel. Their longest-running creative has been live for 96 days.
Summary
Key Takeaways for Marketers
Beauty Pie leans heavily into video (53% of ads), suggesting strong video production capability and a focus on storytelling.
With 74 live ads, Beauty Pie is actively testing creative at scale. Monitor their new launches monthly for emerging patterns.
FAQs
Beauty Pie ads - frequently asked
How many ads does Beauty Pie run?
We analysed 74 Beauty Pie ads live on Meta (Facebook and Instagram) during the sample window. Brands rotate creative constantly, so the live count shifts - but this set is large enough to read their strategy with confidence.
Does Beauty Pie use more video or image ads?
Beauty Pie's ad mix is roughly 53% video and 47% image, so their budget leans toward video (53%). That split is a useful prior when planning your own format mix against them.
What hooks does Beauty Pie use in their ads?
Beauty Pie's most common opener is the "Unknown" hook style. The hook analysis on this page breaks down every recurring hook and how often it appears across their creative.
Where can I see Beauty Pie's Facebook and Instagram ads?
You can view Beauty Pie's live ads in Meta's Ad Library, but it won't tell you which are working. This free breakdown layers AI analysis on top - format mix, hooks, messaging and longevity - so you see the strategy, not just the ads.
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